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Search Engine Optimization in brussels

Search Engine Optimization or 'SEO' is the rather dark art of getting websites found in Google for specific keywords, involving onsite changes and offsite linkbuilding techniques.

Opinions vary on how results are achieved, but as the owner of a renowned belgian zoekmachine marketing firm states, honest building of content is still the best way to go. Shady linkbuilding techniques might work for now, but how long will they stick around. Having said this, most seo companies still prefer to build links in very hceap ways, using profile and comment spam. It's just the quicker way to get results.

Things get nasty however when Google comes along and slaps them, taking away their search engine rankings.